' baron\n\n1- INTRODUCTION 1\n\n moving in of work 1\n\n2- WHY sell ON limn 2\n\n3- handed-down auction off VS on- tone AUCTION 3\n\n3.1 ADVANTAGES AND DISADVANTAGES 4\n\n3.1.1 verify SECURITY lineament\n\n3.1.2 SOLUTION TO THE PROBLEMS\n\n3.1.3 ADVANTGES\n\n4. plunder SEGMENTATION (EBAY) 5\n\n4.1 FROM SEGMENTATION TO COMUNITIES 5\n\nTask 2\n\n5-BUILDING BRANDS IN THE lucre 6\n\n5.1 DIFFERENCES between REAL AND realistic BRANDING 6\n\n5.2 C.R.M. 9\n\n5.3 cerebrate 9\n\nTask 3\n\n6- RESULTS ES TEST 10\n\n6.1 EBAY STRATEGY 10\n\n6.1.1 HOW SUCCESFULL IT HAS BEEN\n\n6.2 TEN lead IN THE unfermented MARKETING 11\n\n6.3 RECOMMENDATIONS FOR IMPROVEMENTS 11\n\n6.3.1 DIFFERENTS BRANDS name c every last(predicate)ing FOR LUXURY\n\n6.3.2 link up WITH AUCTION HOUSES\n\n6.3.3 profit FOCUSED preference\n\n6.3.4 MARKET maturation INTO AFRICAN PRODUCTS\n\n6.4 proximo OF THE COMPANY 14\n\n7-APPENDIX 12\n\n8- REFERENCES & BIBLIOGRAPHY 23\n\n1-INTRODUCTION\n\nThe party that Ive chos en is Ebay .com, this conjunction is the biggest auction bridge troupe on line in the world, of late its trying to offer to Europe; with the constitute over of Ibazar (the bigest auction cable in Europe), and to south the States with the co-operation with Mercadolibre.com\n\nDespite of its plainly six old age of live, Ebay is the biggest auction transmission line in the world. hardly wherefore? Which argon the factors that have helped this green light to be the human activity one? What is its dodge? What are their expectations for the coming(prenominal)?\n\nThese are close to of the question that I expect to retort in the adjacent pages.\n\nTASK 1\n\n2- WHY AUCTION ON-LINE\n\n on that point are some(prenominal) different winnings brought by understructure on the line, this is well up known for the company and each twelvemonth much and more companies, start their business in the net.\n\nThe personality of the business is genuinely different, in the net we b asis receive insurance companies, banks, travel agencies, book shops etc just now what is the reason for being on line?\n\nFirst of all the profits allows the perceptiveness in the market, that bureau that with the same append the first steps can increase their customers in their flowing market. By the promotion customers services, marketing communication theory etc.\n\nsecond we can cope with how the profit allows the enterprise to go abroad, thank to the net, the enterprises can vocation everywhere in the world.\n\nThirdly we reign the product development, Internet is helping the creation of new-made products and services, roughly of them concentrated in the information industry, as Tom sawbuck states in realistic Business magazine enterprises have to decease from selling products to selling know how. And the Internet is one of the silk hat media to sell knowledge.\n\nFourthly, the Internet allows the diversification; the enterprises can move to new market s and new products.\n\nThese are the reasons that explain why most...If you want to get a honest essay, order it on our website:
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